The purpose of this proposal is to introduce the implementation of several, future youth educational series of programs. All of these bpoz2smlprograms have proved to have a significant and positive impact on the youth and general viewer audiences. This was determined through various censorship’s and the measurement of audience viewer-ship. These programs have not only been test-marketed, they have actually been written, produced and aired on Orange County, Orange TV. This series of programming will unite a plethora of the youth initiatives that are geared towards success in the community.


A media production section is created for Youth Educational Programming. This would entail the designation of a person that would be responsible for coordinating, directing, shooting and editing of video productions. The following programs are proposed:



  • “Big-Time” Youth Talent Showcase- This program keys in on supporting of the arts & giving children 31/2 minutes to showcase their talent.
  • “Be Positive”- This segment highlights the youth and youth programs. For instance, programs and upcoming events involving children in a productive manner are given snapshot opportunities to be given exposure.
  • “Passion for Fashion”- This venture selects qualifying youth viewers and helps create a fashion make-over through visits to local thrift stores and the like to find accessories and clothing that is attractive, trendy and most of all affordable! This segment would take the youth viewer and participants through a process of removing the need to associate their identities with expensive name brand clothing. The alternative is to work on building their wardrobe through their personality instead of building a personality around someone else’s identity.
  • “On With the Show”- This segment features youth through going into the middle schools & high schools in order to highlight the theatre & drama departments.
  • “It’s Your World”- This teen talk show features real-life platforms for teens to have a voice. It is also instrumental in closing the generation gap by bridging people from different eras through open dialogue, interaction, mentoring, and solution building.
    “It’s Your World” (in Spanish)- This teen talk show is a direct off shoot of the previously mentioned “It’s Your World” series. However, it would focus on the issues directly related to Hispanic youth and viewers. The show would also be aired in Spanish.
  • Golf Tips for Kids- This feature teaches children how to play golf and gives tips on how to play and win by various golf experts in the area. An added plus to this series is health tips and advice that is specifically geared towards youth audiences. In The News-This 30 minute news section is done by high schools students and creatively pinpoints newsworthy features that are of specific interest to them.

The rationale for this proposal is that the programs are built specifically around a research based strategy proven to impact young people. This strategy is known as 40 Developmental Assets. Since each proposed program incorporates these 40 assets, they are bound to contribute significantly to the youth who are involved through production, participation and viewer-ship of the programs.

The 40 Developmental Assets are listed in the following major categories: 1) Support 2) Empowerment 3) Boundaries & Expectations 4) Time Use 5) Educational Commitment 6) Values 7) Social Competencies 8) Positive Identities.

Search Institute’s 40 Developmental Assets are concrete, common sense, positive experiences and qualities essential to raising successful ownworld1smlyoung people. These assets have the power during critical adolescent years to influence choices young people make and help them become caring, responsible adults. The 40 Developmental Assets are based on research performed by the Search Institute. When these concepts are incorporated into the lives of children and youth, the result is a healthier community! The exciting thing about assets is that everyone–parents, grandparents, teachers, coaches, friends, youth workers, employers, youth, and others–can build them! GLCYD uses the Search Institute’s Profiles of Student Life: Attitudes and Behaviours (PSL: AB) survey to develop an aggregate picture of how youth are doing. Partnering first in 1997 with the local schools and Marquette Alger Regional Educational Services Agency (MARESA), GLCYD has administered the survey to 8th, 10th, and 12th graders.

Statistics show that our youth are more likely to engage in risky behaviours of violence, substance use, and sexual activity, between the hours of 3 and 7 p.m. Contributing quality, life-changing programs at this time to our community could assist in combating these discouraging statistics. After all, the job of rearing healthy children belongs not to just parents but everyone. It takes schools, businesses, churches, law enforcement agencies, neighborhoods, and of course the media. Raising children successfully unites very aspect of the community. By working and caring together we can all create an environment where young people can thrive. This project has two key factors that should be taken into consideration since they weigh on the significance and far-reaching impact of this particular initiative. It has the potential to engage people on a level where it could change lives. The first factor is related to the incorporation of The 40 Developmental Assets that each show’s framework is built upon. These assets are the strengths, or building blocks, that kids need to grow up healthy, competent, and caring. Search Institute research tells us that youth with more assets experience more success in life and participate less in risky behaviours. The second factor is that these shows have actually been successful at drawing and maintaining large audience view-ship in the past.